Gregory Salsburg

greg@stir-communications.com
561.386.8064



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Greg Salsburg Picture Greg Salsburg has been ostracized by society since birth and became a disappointment to his family and all those who came in contact shortly thereafter. His freakish nature, early adoption of donning loud footwear and love for all things “Seuss’ian” made him a pariah on the playground.

Years were spent in exile, with only rumors of his whereabouts. Villagers in remote areas delight of stories about how Salsburg once muttered, “Just do It,” while in Portland, while others point to time in the late 80’s spent in a Buddhist temple when he broke his vow of silence to postulate, “it’s time to overcharge the masses for burnt coffee with confusing names, served by condescending individuals.” Authorities hired to track him have regaled his impressive turnaround and integration back into civilization.

Prior to founding STIR-Communications in 2004 as an initial tax loop hole, Salsburg was hailed as a "PR Wunderkid" by The New York Daily News in 1996. Further proving you can fool all of the people all of the time, his business insights and skills were also noticed by Crain’s New York Business who called him "A sagacious marketer with keen tactical instincts." TIMEOUT said of his work, “Creative, forward thinking and exciting.” Salsburg was named a business “Up & Comer” by South Florida Business Journal and recently was named South Florida CEO’s “Power Player” in Florida. All of which has made his grandmother very proud and her bridge partners envious.

Yes, there were many other stops along the way which turned this boy into a man. Like his duties as a news anchor for New York City's all news station WINS, the largest news radio station in the country, where he secured interviews with several high-profile political figures including former Secretary of Defense and former Vice President Dick Cheney, former New Jersey Governor Jim Florio and Christine Todd Whitman and some weird owner of a local car dealership. His reporting during this time period earned the station an Associated Press Award for excellence in journalism for an interview Salsburg conducted with the nation's second lady, Marilyn Quayle. Salsburg never received anything as congratulations. Next stop, Hollywood baby! Salsburg joined the newly formed Planet Hollywood where he held senior marketing, promotion and public relations positions and eventually rose to worldwide Director of Promotions/Marketing.

Salsburg’s unique political, business, entertainment, and sports connections and uncanny good looks were put to maximum use working closely with film studios, agents, record companies and celebrities. Yes, stories of his ability to “suck up” to the entertainment elite are legendary. While there, he oversaw promotions for such Shakespearian thespians as Sylvester Stallone, Demi Moore, Arnold Schwarzenegger, Luke Perry, Charlie Sheen, Whoopie Goldberg, Jim Belushi, Jean-Claude Van Dame, Danny Glover and many other talents. Capitalizing on his entrepreneurial nature (translation “sick of working 100 hours a week and being paid only $30k”), Salsburg left to establish his own marketing and promotions company. His client list included The World Wrestling Federation, Elle McPherson, Claudia Schiffer, Lawrence Taylor, Muhammad Ali, The New York Yankees, Mezzaluna restaurant, and Fashion World Corp. Seven months later, Fashion World acquired the firm. Salsburg joined Boston Ventures, parent company to the renowned Motown Cafe and Six Flags Theme Parks, serving as Vice President of Marketing Sales and Communications. Although being the holder of the lowest IQ in the company, Salsburg established the Cafe's sales department and added $6,000,000 to the company's bottom line. In addition to controlling the flagship New York City location, he spearheaded the company's expansion into Las Vegas and Orlando, Florida. Both openings received worldwide media attention.

There was some successful time spent at The Barish Group, as well as a failed internet company (like you’ve never had some misses), prior to landing in South Florida, to tackle new lofty goals: kicking the ass of all the unimaginative sycophants piously hiding behind their marketing jargon gleaned earlier in the day from their local bookstore.

Need huggable? Did we mention Mr. Salsburg is a board member of Toast to Humanity and on the Board of Directors of the Make-A-Wish Foundation® of Southern Florida?
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